Talking points for 'it's too expensive'
Calm, honest responses to price pushback that keep the conversation going.
Last tested 2026-10-19 Its example inputs were run through Claude Haiku 5.5, and an AI judge (Jev) scored the reply 87/100 for following the rules and doing the task.
That's today's free runs. Solo Pro, Founder, and SMB Team give you 100 runs a day, 1,000 checks a day, and batch runs for up to 50 contacts. New Solo Pro is $19 a month. People already on Pro stay at $15 a month or $100 a year. See plans. You can still use Open in ChatGPT, Claude, or Grok for free.
Fill in the required fields, then build your prompt.
Free. Run it here sends the prompt through our server to Claude and shows the draft on this page (5 runs a day free, 100 on a paid plan); we don't store it. Open in ChatGPT, Claude, or Grok sends the prompt to that tool instead. Sign in there first, or the prompt box may come up empty; if it does, use Copy and paste it in.
Example output
I wrote this by hand on 2026-10-19 from the made-up inputs below, to show what a good result looks like. Your results will vary, so read every draft before you use it.
Example inputs
- What you sell and the price: Route-planning software, $45/truck/month
- Real value you can point to: Customer estimate: planning time cut from 3 to 1 hour per dispatcher per day. Setup in 2 weeks.
- What they'd compare you to: Spreadsheets
First, ask
1. "Too expensive compared to what?"
2. "If price weren't an issue, would this solve the problem?"
Responses
1. "Spreadsheets don't cost anything, but someone's time does. One customer told us planning went from three hours a day to one."
2. "It's $45 a truck. Let's figure out what an hour of dispatcher time costs you."
3. "Setup takes two weeks, so you'll know quickly whether it's working."
4. "If it doesn't save time, you'll see that during the trial."
Trade-off
Start with one terminal or 20 trucks, then grow if it works.
Don't say
"I can probably get you a discount." "Everyone else pays this." Anything you can't back up. AI drafts can be wrong. Check every fact, name, and number before you send anything. Free: build prompts with no limit and 5 AI runs a day. A paid plan: 100 runs a day, 1,000 checks a day, batch runs for 50 contacts.
More for sales
Account research brief before a call
A prompt for a web-search AI that returns a one-page brief with sources.
Call notes to follow-up email and CRM note
Send the recap within the hour and log the call in one go.
Objection practice role-play
Set up ChatGPT or Claude as a tough buyer so you can practice before the real call.
Cold email sequence (3 emails)
Three short, specific cold emails that don't sound like a template.
LinkedIn connection note and follow-up
A short connection request and first message that's about them, not your pitch.
Discovery call question plan
A question plan for one specific prospect, in an order that feels like a conversation.
Business case one-pager for your champion
A one-page summary your champion can forward to the person who signs.
Re-engage a deal that went quiet
Get a reply from a prospect who stopped answering, without guilt-tripping them.
Renewal or expansion email
Open the renewal or upsell conversation with what they've actually gotten from you.